> For the complete documentation index, see [llms.txt](https://docs.div.fun/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://docs.div.fun/for-creators/launching-a-token.md).

# Launching a token

Anyone can launch a dividend token on div.fun. This section walks through the decisions you make and what happens after you deploy. The launch itself is a few steps in a wizard; the decisions are worth understanding before you start, because the important ones are fixed at launch and cannot be changed.

### What you are creating

You are deploying a [dividend token](/core-concepts/dividend-tokens.md): a fee-on-transfer ERC-20 that takes a share of its own trading volume and pays it to holders in a reward asset you choose. Once it is trading, every trade funds dividends to your holders and income to you.

### The decisions that are permanent

Five choices are written into the token at launch and are then immutable:

1. **The** [**reward asset**](/core-concepts/reward-assets.md) — HYPE, a stablecoin, or a tokenized stock. This defines what holding your token pays.
2. **The** [**launch mode**](/for-creators/launch-modes.md) — a bonding curve, or direct liquidity.
3. **The token's identity and supply** — name, symbol, total supply, image, description, and socials.
4. **The dividend tax** — 1–10% of each trade's volume set aside for dividends, chosen at launch (default 5%).
5. **The creator/holders split** — what share of the dividend tax goes to you versus your holders (default 50/50, any ratio from 0% to 100%).

Take these seriously. A holder will read them on-chain and trust that they will not change. You cannot relaunch the same token with different terms.

### The steps

1. **Token** — set the token's name, symbol, total supply, image, description, and socials.
2. **Launch mode** — choose a [bonding curve or direct liquidity](/for-creators/launch-modes.md).
3. **Dividends** — choose a [reward asset](/for-creators/choosing-a-reward-asset.md), set the dividend tax (1–10%, default 5%), and set the creator/holders split (default 50/50).
4. **Review** — confirm the configuration and pay the 0.5 HYPE launch fee (plus gas).
5. The token deploys and begins trading.

### What it costs

Launching costs a 0.5 HYPE launch fee plus gas. If you launch with direct liquidity, you also provide the liquidity you are seeding. The [economics](/for-creators/economics-and-fees.md) page lays out the full picture of launch costs and the ongoing fee flow.

### What you get

Once your token is trading and seeing volume, you earn the creator's share of every trade, in the reward asset, for as long as the token trades. It arrives the same way holders' dividends do — converted and distributed automatically. You do not have to operate anything — distribution runs automatically. Your work is to give the token a reason to be traded. See [after launch](/for-creators/after-launch.md).

Start with [the launch wizard](/for-creators/the-launch-wizard.md).

Anyone can launch a dividend token on div.fun. This section walks through the decisions you make and what happens after you deploy. The launch itself is a few steps in a wizard; the decisions are worth understanding before you start, because the important ones are fixed at launch and cannot be changed.

### What you are creating

You are deploying a [dividend token](/core-concepts/dividend-tokens.md): a fee-on-transfer ERC-20 that takes a share of its own trading volume and pays it to holders in a reward asset you choose. Once it is trading, every trade funds dividends to your holders and income to you.

### The decisions that are permanent

Five choices are written into the token at launch and are then immutable:

1. **The** [**reward asset**](/core-concepts/reward-assets.md) — HYPE, a stablecoin, or a tokenized stock. This defines what holding your token pays.
2. **The** [**launch mode**](/for-creators/launch-modes.md) — a bonding curve, or direct liquidity.
3. **The token's identity and supply** — name, symbol, total supply, image, description, and socials.
4. **The dividend tax** — 1–10% of each trade's volume set aside for dividends, chosen at launch (default 5%).
5. **The creator/holders split** — what share of the dividend tax goes to you versus your holders (default 50/50, any ratio from 0% to 100%).

Take these seriously. A holder will read them on-chain and trust that they will not change. You cannot relaunch the same token with different terms.

### The steps

1. **Token** — set the token's name, symbol, total supply, image, description, and socials.
2. **Launch mode** — choose a [bonding curve or direct liquidity](/for-creators/launch-modes.md).
3. **Dividends** — choose a [reward asset](/for-creators/choosing-a-reward-asset.md), set the dividend tax (1–10%, default 5%), and set the creator/holders split (default 50/50).
4. **Review** — confirm the configuration and pay the 0.5 HYPE launch fee (plus gas).
5. The token deploys and begins trading.

### What it costs

Launching costs a 0.5 HYPE launch fee plus gas. If you launch with direct liquidity, you also provide the liquidity you are seeding. The [economics](/for-creators/economics-and-fees.md) page lays out the full picture of launch costs and the ongoing fee flow.

### What you get

Once your token is trading and seeing volume, you earn the creator's share of every trade, in the reward asset, for as long as the token trades. It arrives the same way holders' dividends do — converted and distributed automatically. You do not have to operate anything — distribution runs automatically. Your work is to give the token a reason to be traded. See [after launch](/for-creators/after-launch.md).

Start with [the launch wizard](/for-creators/the-launch-wizard.md).


---

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